As the Social Media Director for Division One, a hat brand based at WSU, I oversee all aspects of the brand’s digital presence. I create and capture original content, including photography, video clips, and engaging social media reels, to showcase our products and highlight the brand’s style and identity. Beyond content creation, I collaborate on marketing campaigns and coordinate partnerships with other companies and organizations on campus, ensuring that every collaboration aligns with our brand and resonates with our audience.

This role has strengthened my skills in content strategy, visual storytelling, and social media management across multiple platforms. By planning and executing campaigns, managing collaborations, and producing high-quality media, I have gained hands-on experience in brand marketing and audience engagement. My work with Division One allows me to combine creativity, strategic thinking, and project management to grow a brand presence and connect with the campus community.